Currently, Twitter has over 330 monthly million active out of which over 186 million check Twitter multiple times each day. Twitter has evolved from being a micro-blogging platform to a…
If the Devumi expose followed by Twitter’s fake follower purge has taught us anything is that a high follower count doesn’t necessarily mean high engagement. Brands and marketers often face…
Increasing the number of Twitter followers is now one of the most popular social media goals. Because all Twitter accounts compete for the same attention, it’s a race to see…
Twitter began as a micro-blogging platform, but it is now one of the most influential social media platforms and an excellent marketing tool. Therefore, if you have customers on Twitter,…
Consumers are seven times more inclined to trust a social media follower than a celebrity, according to a new study. There’s no doubt about it: Influencer marketing is effective. Many…
In 2016, Twitter took a drastic step and removed a ton of inactive Twitter accounts. The goal was to remove the users that do not interact and make the platform…
Be it Twitter or any other social media platform, increasing the number of followers is the goal for every brand and marketer. While adding new followers is important, so is…
The follower count is no longer the most important metric for marketers. But that does not make it insignificant, it still holds great value. The first metric that your target…
Promoting and engaging on Twitter nowadays is easier than one can think due to social media being accessible to everyone. The only task that a lot of brands don’t focus…